welcome

I write copy. I create content. I build strategies. I make things look good.I help purpose-driven brands and organizations share their stories in ways people actually care about—words that resonate, visuals that land, and strategies that bring it all together.Got an idea worth sharing? I’ll help you say it (and show it) right.

selected work

→ Copy that clicks: websites, campaigns, captions, and more.→ Content that connects: social media posts, newsletters, and storytelling that keeps people engaged.→ Design that delivers: clean, thoughtful layouts and visuals that make your message look as good as it sounds.→ Strategy with style: the big-picture thinking that ties it all together.

reimagined

I helped relaunch Reimagined’s digital presence after the organization sunset its previous platform. This included developing content, messaging, and visual storytelling that introduced the brand to a new audience while maintaining its mission-driven voice.The new content strategy focused on accessible storytelling and visually engaging formats that made complex topics easier to understand and share.Results:
→ Grew the new platform to 11,000 followers in five months
→ Generated 1.2M+ views
→ Reached 550,000+ people

Black Being

For Black Being, I developed content and messaging designed to amplify the organization’s programming and connect with a wider audience.This work focused on translating programmatic ideas into clear, engaging storytelling while strengthening the brand’s digital voice and visual consistency.Results:
→ Increased monthly engagement and visibility
→ Generated 70,000+ views in a single month, up from an average of 30,000 views

banned books book club

I supported a brand refresh for Banned Books Book Club, helping clarify the visual identity and messaging of the project.The work included developing creative direction, producing graphics, and writing copy that aligned with the club’s mission of promoting literary freedom and community discussion.Results:
→ Led brand development process including mood boards and visual direction
→ Helped select the new font system and color palette
→ Supported growth from 6,000 to 12,000 followers in three months

About

I’m Therese.A communicator, creative, and strategist who cares about how ideas move through the world and how the people behind them are supported along the way.My work started in communications: helping organizations figure out what they’re trying to say and how to say it clearly. Over time, I realized that good messaging isn’t just about words. It’s about clarity, intention, and creating things that actually connect with people.That’s why my work blends copy, content, visuals, and strategy.
Because the story, the format, and the experience all matter.I’m especially drawn to working with purpose-driven teams, nonprofits, and thoughtful brands — the ones doing meaningful work but struggling to explain it simply.At the same time, I care deeply about the creative side of the work: how we communicate, how we create, and how we avoid burning ourselves out in the process.This space is where those things meet: clear messaging, thoughtful content, and creative work that’s intentional and sustainable.

Contact

Ready to clarify your message and create content that connects?Let’s schedule a quick 15-minute call to see if we’re a good fit.

(or email me at [email protected])